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L'evoluzione del mercato grigio nella moda di lusso e il suo impatto...

Un'analisi approfondita su come il mercato parallelo stia ridefinendo il panorama del lusso, con i brand che vendono direttamente attraverso canali non autorizzati per smaltire l'invenduto, e le implicazioni di questa pratica sull'intera industria della moda ... L'anno scorso, quando ancora la marcia trionfale della crescita della moda proseguiva più forte a ogni trimestre, uno dei segreti più nascosti del settore era venuto a galla: quello dei mercati grigi. Il network semi-sommerso di...

nss magazine 

Fonte: www.nssmag.com/it/article/38750

#crisilusso #eretail #farfetch #gucci #hidemaingallery #mercatoparallelo #moda 


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19/11/2024 - 12:59

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